Privacy Policy

What to Eat is a personal restaurant app, built by Innolab so your data stays yours — no account, no login, no personal identity collected. Your deck lives on your device and in your own private iCloud.

In short

• No ads, no tracking, and no advertising identifier (IDFA).
• Your restaurant data lives on your device and in your own iCloud; we can’t see it.
• No account, no login, and nothing is sold.
• When you import a link, your device fetches that page from the site it points to — see the list below.
• Purchases go through Apple; we never see your payment details.

What the app uses, and what we receive

What to Eat never asks for your name, email, or an account, and we run no server that holds your restaurants. Everything below is processed on your device for app functionality, and none of it is transmitted to Innolab:

• Your deck — the restaurants you save: name, address, photo, tags, hearts, and notes.
• Location (precise or coarse) — used only while you are using “Nearby” or “Explore”, to find restaurants around you. It is used for that search and not stored by us.
• Photos — the photos you choose to add to a restaurant card, taken with the camera or picked from your library.
• Purchases — whether you hold a Pro subscription or the lifetime unlock, read from Apple’s records on your device.

In the terms of Apple’s App Privacy questionnaire: no data is collected by the developer, no data is linked to your identity, and no data is used to track you. We do not collect your name, email, or contacts.

Tracking

We do not track you, as “tracking” is defined by Apple’s App Tracking Transparency policy. The app does not use the advertising identifier (IDFA), does not ask for permission to track, contains no advertising or attribution SDK, and does not link your activity with data from other companies’ apps or websites.

Where your data lives

Your deck is stored on your device and backed up through Apple iCloud (private database), secured by your own Apple ID. We (Innolab, the developer) cannot access or read your iCloud content, and we do not run any server that stores your restaurants.

Services the app connects to

Some features reach services outside the app. Every one of these requests goes directly from your device to that service — none passes through an Innolab server, and we do not receive the request or what comes back.

Apple Maps. “Explore” and “Nearby” search for restaurants around a map region, and a saved address is turned into a district label for your library. This uses Apple’s MapKit, and Apple handles it under Apple’s Privacy Policy.

OpenRice. Where OpenRice has coverage — Hong Kong and Macau — the app also queries its public search API with the coordinate you are searching around, to find local listings and a photo of the shopfront.

A restaurant directory you paste a link from. The app recognises links from the following, so it can read the restaurant’s name from the link and look it up:

• Hong Kong and Macau — OpenRice
• Japan — Tabelog, Gurunavi, Hot Pepper, Retty
• Korea — Naver, Kakao Map, CatchTable, DiningCode
• Taiwan — iFoodie, inline
• Southeast Asia — Wongnai, Burpple, Chope, Foody, ShopeeFood, Booky
• India — District, EazyDiner
• United Kingdom — SquareMeal, Harden’s
• Australia — Broadsheet
• Worldwide — Yelp, Tripadvisor, Zomato, TheFork / LaFourchette, Foursquare, OpenTable, Resy, The Infatuation, Beli, Quandoo, MICHELIN Guide

Any other page you paste, and maps links. You are not limited to that list. Whatever link you paste or share into the app — a restaurant’s own website, a Google Maps or Apple Maps share link, an Instagram, Threads, or Facebook post — your device fetches that page to read its title, description, and photo. A shortened link is followed to wherever it leads. The app reads only the page’s public metadata; it never signs in to any of these services, and it holds no account or token for them.

Photos of a restaurant. To put a picture on a card, the app may fetch an image from the page you imported, or from a restaurant’s own website where a map result gives one.

A request like this carries the coordinate being searched, or the address of the page being opened, together with the technical information that every web request includes — your IP address and a browser-style user agent among it. Nothing about your saved deck goes with it, and no identifier of you or your device is attached.

What each service does with a request is governed by its own privacy policy, and you should read the policy of any service you use regularly. We do not share your personal data with any of them for their own purposes, we receive nothing back from them about you, and where we do rely on a service it must provide the same or equal protection of your data as this policy describes.

Purchases

What to Eat is free to use, with an optional Pro upgrade (monthly, yearly, or a one-time lifetime unlock). Purchases are made and managed through the Apple App Store. Apple processes the payment: we never receive your card details, billing address, or Apple Account. Whether you hold an active purchase is read from Apple’s records on your own device — we run no subscription server, and there is nothing for you to log in to.

What we don’t do

We don’t show ads, and we don’t sell, rent, or trade your information. We embed no third-party advertising, analytics, or attribution SDK, and we build no profile of you: there is no identifier in the app that could carry one, and no server of ours receives anything to build it from.

Your control, and how long things are kept

Your deck is yours to keep or remove at any time, and because we hold no copy of it there is no retention period on our side and nothing for us to delete on your behalf:

• Delete any restaurant in the app whenever you like.
• Deleting the app removes the on-device data.
• To remove the iCloud copy, go to Settings → Apple ID → iCloud.

You can also withdraw a permission at any time in Settings → Privacy & Security, or in Settings → 食乜好. Turning off Location stops Nearby and Explore from using your position — you can still add a restaurant by typing its address — and turning off Photos or Camera stops the app reaching your library or taking a picture. The rest of the app keeps working either way.

If you have a question about your information, or want to know what we hold, email [email protected] and we will answer.

Children

What to Eat is not directed to children and does not knowingly collect personal information from a child.

Changes

If this policy changes in a way that matters, we will update this page and its effective date above.

Contact

Innolab, Hong Kong SAR. Questions about privacy? Email [email protected].